Languages मराठी

Maharashtra talks about homes and bank loans in Marathi.

तुमच्या ग्राहकांशी त्यांच्याच मराठीत, आदराने बोला.

For housing enquiries, co-operative bank reminders and school admissions, from Mumbai and Pune to Nagpur and Kolhapur, in everyday spoken Marathi.

Live demo

Talk to Riya, and ask for Marathi.

Riya starts in Hinglish in your browser, with no sign-up. Say "Marathi mein baat kijiye" and she follows you.

Marathi + EnglishSpoken, not textbook

Words like site visit, loan and form stay in English. In Mumbai and Pune you may want some Hindi too, so match your audience.

Tumhi, sahebRespect that fits the brand

Use "tumhi" or "aapan" with customers, and add "ji" or "saheb" where your brand does.

Clinic, schoolTemplates to start from

Ready-made Marathi templates include jobs like clinic appointments and school admissions. Edit the words to fit your own script.

Why Marathi matters

Decisions about home and money happen in Marathi

Many people in Maharashtra can follow Hindi. A call about a flat, a loan or a child's school is still easier to weigh up in the language spoken at home.

Housing

A home is a family decision

A flat enquiry usually involves parents and a spouse. A call in Marathi is one the whole family can follow, on speaker, at the kitchen table.

Co-op banks

Members expect a local voice

Co-operative bank customers often know their branch by name. A reminder in Marathi fits that relationship better than a script made for all of India.

Tumhi

Never "tu" with a customer

"Tu" is for friends and family. Write "tumhi" throughout, and add "saheb" or "tai" only where it suits your brand.

How the agent soundsनमस्कार साहेब. तुमच्या flat ची site visit या शनिवारी ठेवू का?
Mumbai or Vidarbha

The state does not speak one Marathi

Mumbai and Pune take more English and Hindi. Nagpur, Kolhapur and Marathwada each sound different, so test on your own list.

Admissions

Parents ask careful questions

Fees, transport, form dates: parents want these clear before they decide. Short answers in Marathi leave less room for confusion.

How the agent soundsहो, admission form online भरता येतो. मी तुम्हाला WhatsApp वर link पाठवते.
Clinics

Older patients prefer their language

An appointment call often reaches an older patient or their relative. Plain Marathi, with the day and time said clearly, is the kind thing to do.

Regional coverage

Where Marathi calls happen.

मुंबईपासून नागपूरपर्यंत, मराठीचा गोडवा वेगळा, आदर तोच.

Mainly spokenAlso spokenOther states

A guide, placed by rough position. Not to scale and not a map of boundaries.

Mainly spoken in

  • Maharashtra

Also spoken in

  • Goa
  • Karnataka
  • Gujarat
  • Madhya Pradesh

Strong for housing, co-operative banks, education and services across Maharashtra.

Use cases

Real conversations, the way they go.

How your agent can handle the calls that come up most in Marathi. These are examples, and you set the words.

Example conversation

Lead qualification

A flat enquiry from someone in Pune who filled a form.

Customerहो, मी form भरला होता. 2BHK ची price किती आहे?
Agentनमस्कार साहेब. Price tower आणि floor वर अवलंबून आहे. तुम्ही कोणत्या budget मध्ये बघताय?
CustomerBudget थोडा कमी आहे. Home loan मिळेल का?
Agentहो, home loan चा पर्याय आहे. या शनिवारी site visit ठेवू का?
Example conversation

Payment reminder

A co-operative bank loan EMI past its due date, near Kolhapur.

Customerहो बोला. या महिन्यात थोडी अडचण आहे.
Agentकाही हरकत नाही. तुमच्या loan चा EMI बाकी आहे. तुम्ही कधीपर्यंत भरू शकाल?
Customerसोमवारी भरतो. Link पाठवा.
Agentठीक आहे. मी WhatsApp वर payment link पाठवते. सोमवार note करून ठेवते.
Example conversation

Customer support

A clinic appointment that needs moving, from a patient in Nashik.

Customerमाझी उद्याची appointment बदलायची आहे.
Agentहो, नक्की. तुम्हाला कोणता दिवस सोयीचा आहे?
Customerशुक्रवारी संध्याकाळी चालेल का?
Agentमी शुक्रवार संध्याकाळची विनंती note करते. Clinic ची team तुम्हाला confirm करेल.
Conversation nuance

Where Marathi scripts go wrong

Marathi looks close to Hindi on the page, and that is the trap. A script translated line by line from Hindi rarely sounds right.

Hindi word order shows through

A Marathi script adapted from Hindi often keeps Hindi phrasing. Customers may understand it, and still hear that it was not written for them.

Formal Marathi is a long way from spoken

Written forms like "आपणांस कळविण्यात येते" belong in a bank letter. On a call, say it the way a good branch manager would.

Verbs carry gender

Marathi verbs change with who is speaking. Our demo agents say "पाठवते". If you pick a male voice, change the verbs in your script to match.

Set it in your script

Use "tumhi" or "aapan" with customers, and add "ji" or "saheb" where your brand does. Mumbai and Pune mix more English and Hindi than the rest of the state. Match your audience.

Everywhere you call

Marathi travels with the call.

Inbound calls

A customer rings your number, and the agent picks up.

Web calls

A visitor talks from your website, with no phone needed.

Workflows

The next step runs from what was said on the call.

One agent speaking Marathi, with the script, the next step and the hand-over in one place.

Outbound calls

The agent rings your lead, within your calling hours.

Campaigns

A whole list, with each result saved on the contact.

Your team

A person takes over and reads what has been said.

Call openings

Real Marathi openings from our templates.

Each is the greeting from a ready-made agent, with a sample name and company. You can change every word.

Clinic appointment
नमस्कार, Priya यांच्याशी बोलणं होईल का? हा कॉल Sunrise कडून आहे.

Can I speak with Priya? This call is from Sunrise.

School admission
नमस्कार, हा Sunrise कडून शाळा प्रवेशाबद्दल कॉल आहे. आत्ता बोलायला योग्य वेळ आहे का?

This is Sunrise calling about school admission. Is this a good time to talk?

Payment reminder
नमस्कार, माझं बोलणं Priya यांच्याशी होत आहे का? हा Sunrise कडून एक छोटा रिमाइंडर कॉल आहे.

A reminder from Sunrise before a payment falls due.

Voice tiers

Where you can use Marathi.

Pick the voice for each agent. Prices are on the pricing page.

StandardFrom StarterSpeaks Marathi
UltraFrom GrowthSpeaks Marathi
PremiumFrom ProfessionalSpeaks Marathi
Ultra PremiumOn EnterpriseSpeaks Marathi

How agents follow a customer who changes language →

FAQ

Marathi questions, answered.

Which voice tiers speak Marathi?
Standard, Ultra, Premium, Ultra Premium. What you can use also depends on your plan: Standard is on every plan, Ultra starts at Growth, Premium at Professional, and Ultra Premium is on Enterprise.
Are there ready-made Marathi agents?
Yes, 7 of our ready-made agents have a Marathi version, with a greeting written in Marathi. You can edit everything before you go live.
Can the agent follow a customer who changes language?
Yes, if you turn on Multilingual mode for that agent. It then replies in the language the caller speaks. Without it, the agent stays in the language you chose.
Can we change the tone and questions of Marathi calls?
Yes. You set the greeting, questions, level of formality, objection handling, when to hand over, and which details to capture, for each agent.
How do I check the Marathi before customers hear it?
An agent takes test calls only until you press Go live. Call it yourself in your browser, ideally with a native speaker from your team, and adjust the script.
Does it connect to our CRM?
From the Growth plan, you can connect a CRM and your own WhatsApp or SMS account. Workflows decide what happens after each call, and you can test them first.
Can a person take over the call?
Yes. On Professional and Enterprise, the call can move to a person on the right desk with a private brief, and desks can have their own language.
Put Marathi to work

Give your next Maharashtra list a call in Marathi

पुढचा call मराठीतून करा, आपुलकीने.

  • Pune flat enquiries
  • Co-op bank reminders
  • Nagpur school admissions
  • Nashik clinic calls
  • Kolhapur service calls

Put AI Call Studio on your phone lines.

Book a 30-minute walkthrough, or call us right now: +91 922 222 8989